Meerbusch, Germany – The corporate design of Riege Software International has been awarded the iF Communication Design Award 2013. This may well be the first time that the public relations efforts of a logistics software provider have received this renowned prize. The iF Communication Design Award is one of the most significant international awards for excellence in communications design and is presented annually.
This corporate design, developed by Hamburg-based agency Weissraum Design in partnership with Riege, was recognized in the discipline Communication Design and the category Crossmedia. Weissraum and Riege have created a new, clear, condensed view of freight and logistics. Bits, bytes, and pixels, the tools of software developers, have been styled into virtual 3D worlds.
These succinctly fashioned environments, which often present the employees of Riege, show how easy freight handling has become with the aid of state-of-the-art software. From the logo to the website to brochures and advertisements, through to the graphical user interface of Scope, Riege’s transport management system, the new design addresses all methods of communication and all applications.
“We are very proud that Weissraum has received the iF Communication Award 2013 for Riege’s new corporate design”, explained Benjamin Riege, Marketing Director of the family-owned business. “Our goal was to achieve a high level of succinctness, user-friendliness and ergonomic quality and combine these with the factors that define us – our innovation, our approachability and our level of service.”
All specifications and elements such as the definition of the logos, the typography, and the color or 3D environments are documented in an extensive style guide. The process of development of the various elements took around three years.
The iF Design Awards have been presented each year since 1953. These renowned awards in the three disciplines of products, communications, and packaging are used by their recipients, including global corporations, medium-sized companies, agencies, and design offices, to market their products and services. For the 2013 iF Design Awards, 49 international experts discussed 4,352 entries from 1,920 entrants in 51 countries. In the discipline of communications, a total of 1,086 entries were submitted, with 346 being awarded the iF label and a further 20 being presented with the iF Gold Award.
About Riege Software International
Riege Software International is a leading provider of modern logistics software for air freight, sea freight and customs. Established for more than 25 years, the family-owned company has more than 80 staff with headquarters in Germany and branches in Europe, Asia, North America and Australia. Riege delivers products and services to more than 300 customers including Dachser, DB Schenker, Fast Forward Freight, General Transport, Jet-Speed, Kerry Logistics, Logwin, Pan Asia Logistics, SDV Geis, UTi and Zufall.
About Weissraum Design
Weissraum represents emphasis through omission – visual communication with the direct message that every brand, every company has something unique, something unmistakable.
Since 1995, the Hamburg-based agency has made a name for itself as a ‘tailor’ of unusual corporate design solutions.
Its list of clients ranges from the gastronomy sector (Tim Mälzer, Bullerei Restaurant, Curry Queen – fast food chain, Der Blaue Hummer Catering, Hausmann’s Restaurant, Hoch III – Cafe. Bar. Club) to entertainment (ARD, ZDF, Universal, Sony Music, Splendit/Videociety, Karl Bartos – Ex-Kraftwerk, Nina Hagen, Yello) to technical services and industrial applications (Rosenthal Porzellan, Brooks Sports Inc., Sennheiser Electronic, Riege Software International).